DrogaCare, a pharmacy with a 30-year history, specializes in the development of beauty, weight loss, physical and mental performance, health, and veterinary products, with a primary focus on enhancing consumer quality of life and well-being.

Engaging OQF for brand revitalization, DrogaCare sought to leverage its rich history and potential for expansion. Recognizing the importance of a cohesive visual identity across all channels, the aim was to bolster the brand’s prestige and trust enhancing its relevance in the market.

As the art director at OQF, my role involved close collaboration with DrogaCare’s team and marketing professionals. This collaboration facilitated creative direction for designers, video editors, and content creators, aiming to revamp the brand. 

Tasks included developing new product packaging, crafting social media content, and store layouts.